Dan Louis, of The United Methodist Reporter, told about an experience he had one morning while listening to a radio talk show.

He said that the announcer informed the listeners that the tenth person to call in that morning would receive $1,000 in cash, the ordinary ploy used by many stations to build their listening audience. In a few moments, sure enough there was a winner. The announcer immediately "went live" and began interviewing the young woman on the phone. "What's your name? Do you realize you've just won $1,000? How does it feel?" and so forth. But then he asked a question that broke the whole thing open. He simply asked, "What are you go…