On March 4th, 1966 pop music icon John Lennon set off a firestorm in this country by declaring that his band, The Beatles, were more popular than Jesus. And with teenage girls that was probably true.
Do you know how the Beatles became famous though? According to Internet marketer Caleb O’Dowd it didn’t happen by accident or simple good luck. According to O’Dowd, Brian Epstein the manager of the Beatles, was a marketing genius.
“To begin with,” says O’Dowd, “Brian hired hundreds of teenage girls. He then hired actors to dress up as policemen and paramedics. Then he rented police cars and ambulances and had them ‘on set’ for the madness that was about to unfold.
“Brian created several different stage settings. Some settings had the lads coming off a bus. Others had them stepping off a pl…