The story of "Wrong Way Riegels" is a familiar one, but it bears repeating.

On New Year’s Day, 1929, Georgia Tech played UCLA in the Rose Bowl. In that game a young man named Roy Riegels recovered a fumble for UCLA. Picking up the loose ball, he lost his direction and ran sixty-five yards toward the wrong goal line. One of his teammates, Benny Lom, ran him down and tackled him just before he reached the end zone. The Bruins were forced to punt. Tech blocked the kick and scored a safety, demoralizing the UCLA team.

The strange play came in the first half. At halftime the UCLA players filed off the field and into the dressing room. They sat around on benches and the floor. But Riegels put a blanket around his shoulders, sat down in a corner, and put his face in his hands.

A football coach…