Carefully the plans are laid. The property is purchased, the foundations are poured, the combination of bricks and sticks are put in their proper places, so that, after weeks of work and waiting, the building begins to take shape. Then, when the building is completed, a merchant makes his appearance on the scene, having long since made his purchasing plans and placed his orders for the first selection of goods to be offered to his anticipated customers. The empty store shelves and racks fill with merchandise. Months of dreaming, planning, and building finally come to fruition. One day, there is a grand opening, where for the first time the good merchant offers all his labor as his gift to the community, and hopes that the community will respond by purchasing enough from him to allow him to…