I love commercials. I watch the Super Bowl for the commercials. I watch TV for the commercials. I read magazines for the ads. I love commercials.

And the more I love a product, the more invested I get in the product's commercials. Take Prego pasta sauce. I love pasta. And I love Prego pasta sauce.

Prego's latest popular tug-at-your-heartstrings TV commercial has already gone through three different incarnations. Prego pasta sauce started out a new commercial series with a sentimental, sepia-colored, sweet invitation for its customers to "bring something nice to the table . . . your family." Freeze-frame photos of beautiful children followed.

The second phase of this ad got a bit more real, but still highly cute. The photos now changed to a home video of a toddler perched in his high cha…