Today's idols are more in the self than on the shelf.

Goudzwaard's three basic Biblical rules:

1. Every person is serving god(s) in his life.
2. Every person is transformed into an image of his god.
3. Mankind creates and forms a structure of society in its own image.

That for which I would give anything and accept nothing in exchange is the most important thing in my life. Whatever that is, is my god (cf. Isa. 44:6-20).